On December 2021, 12, the Oyama Seminar held a business pitch for a project led by a current university student as a guide for school trip students visiting the Kobe area as part of PBL-type learning.
This project has already started in Kyoto, Osaka, and overseas, and plans for Kobe are finally underway.It was a challenge to refine Kobe's tourism learning materials from a student's perspective and create not only economic value but also social value.
On the day of the event, not only did each team give a presentation on the project that was announced two months ago, but we also received valuable advice from current JTB employees and President Hamana.In this business plan, ideas for value creation from the multifaceted perspectives of current students studying in Kobe, such as reconstruction from the earthquake, understanding diversity, and experiencing geopolitics, are interspersed. Next year's seminar students will continue to work toward realization.
Faculty of International Communication Department of Tourism Lecturer Seiji Koyama
