From June 2023th to 6th, 24, students who are taking a class of "Practice of Tourism Town Development" conducted fieldwork in the Fukuzumi area of Tamba Sasayama City..
FirstOn the day, we interviewed Mr. Takaya Adachi (Representative of Local PR Plan Co., Ltd.), who is attracting attention for his regional revitalization project that makes use of the charm of Fukuzumi.In addition to running a share house and an old private house hotel NIPPONIA, Mr. Adachi is working hard to coordinate immigration to the Fukuzumi area, while promoting high-quality, high-value-added regional revitalization.By listening to stories based on real experiences and hearing about the future vision of the region, the students seemed to be able to obtain not only information about the region but also a new perspective on the tourism business..
OrOn the second day, we visited NIPPONIA, an old Japanese-style hotel run by Mr. Adachi, and toured the facility, which focuses on food and art.You can learn how to create high-quality, high-value-added facilities, such as the renovation that incorporates modern usability while preserving the history engraved on the pillars and walls, and the attitude of sticking to each and every ingredient. I was able.
For lunch, we split into groups and went to a restaurant in a renovated Fukuzumi old folk house.In Fukuzumi, in recent years, there are Italian restaurants, pizza shops, bakeries, and cafes that are particular about organically grown and pesticide-free vegetables. It seems that he realized the wide range of possibilities of “food culture tourism”.
In this project, while repeating such fieldwork, we will cooperate with local people to create a food culture experience program that makes use of the charm of Fukuzumi, and aim for actual sales.
