Kobe Shimbun Miki edition "Academic inquiry - Introductory course at Kansai International University" series No.58The second lecture will be titled "Living a life where you cherish each and every piece of fashion" by Professor Tetsuya Fukumoto, who specializes in marketing.
Professor Tetsuya Fukumoto wrote in the article:1970Around 2013, the company established a manufacturing and retail business in the United States that makes and sells products under its own brand.SPA")" was a business model that began in the fashion industry. This dramatically changed the business structure of the fashion industry, and gave birth to "fast fashion," which consumes large amounts of clothing in a short period of time.
The rise and penetration of fast fashionSDGsFrom this perspective, it asks us many questions. The biggest issue is the problem of mass production, mass consumption, and mass waste. He said that he would like to entrust the answer to this issue, which requires a solution from both producers and consumers, to the theme of "a lifestyle that cherishes each and every piece of clothing."
Published: 2025.5.17 Kobe Shimbun Miki edition morning edition
"Fashion: A life where you treasure each and every piece of clothing."
In principle, this series4It will be posted on Thursday.
Teachers of "Psychology Department" "Business Department" "Nursing Department"1Each time, we will provide a topic that will be the entrance to research and learning so that junior high school students can understand it.
